Honesty is not something you should flirt with, you should be married to it. People should be able to count on your word, just as surely as if you it were a binding contract.
Your word is your honour!
The same principle goes for people. If you are going to hang around with thugs, street punks, or people of low character, be prepared to be scratched.
All of the sages throughout history tell us that it is vitally important to choose the right people to associate with and to allow to be a part of your life.
The wise should choose to associate only with those who will help their journey, those who have wisdom to share with.